Cooking-Up a New Approach for Commercial Program Design

This paper discusses a recent national effort to better address these decision-making barriers through a new program design strategy. By adding industry perspectives as well as consumer thinking into program strategies and design, efficiency programs are likely to have greater, longer-term impacts in the market. The effort is unique in that it simultaneously addresses multiple efficiency opportunities within the foodservice sector through a “bundled” program approach that cuts across equipment types. The effort initially focuses on a particular segment within the foodservice sector, restaurants, which have significant savings potential, a high degree of efficiency program relevance, and a large customer base.